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Marketing Manager B2B (m/w/d) - Job Freiburg - Jobs bei Wiferion

Marketing Manager B2B (m/w/d)

It is magic! With our etaLINK inductive wireless charging system we transfer high power energy without any contacts through the air! Mobile robots, self-driving vehicles and forklifts are charged in process and never have to take a break to get energy again. Just image how easy electromobility will be in the future, when the charging will be no headache anymore!

Join us now and be part of our journey to revolutionize the way energy is transferred.

OUR PRODUCT

Wiferion is a high growth, innovative formerly technology startup founded by Fraunhofer employees. The company has developed and patented a non-contact, inductive energy transfer systems, that fundamentally fixes one of the most limiting factors for wide industrial and commercial adoption of electricity as the power-source for operations of forklifts, trucks, cars and AGVs. Despite the company’s young age, the company has already secured commercial contracts with several of the global industrial leaders in the space, such as robotics giant KUKA and over 100 other customers worldwide.

YOUR TASKS

YOUR JOB WILL CONTAIN BUT NOT BE LIMITED TO:

  • Define and execute the marketing roadmap together with the CSO for Europe, USA and in 2023/2024 additional parts of the world.
  • Support the decision-making process by in-depth market research.
  • Analyze the market in regards of pricing and competition and define suitable actions.
  • Develop market intelligence tools to find the best market fit for our disruptive products.
  • Implement decisive marketing controlling based on KPIs
  • Optimize the customer journey, understand and support the Head of Digital Marketing to optimize the international lead management.
  • Negotiate with and manage external agencies in order to optimize the usage of the marketing budget.
  • Manage, plan and control the marketing budget and take required actions if needed.
  • Event & Campaign Management
  • Manage own projects like conferences, road shows and events – including planning and communication.
  • Produce content with words and pictures, like presentations and motivating texts.
  • Increase internal and Human Resource Marketing to find even more Wiferions!


We are a marketing team with 4 full time members that will be responsible to define the road of success for the company in the next years. This also includes further internationalization to the Americas and Asia.

YOUR SKILLS

SKILLS THAT WILL HELP YOU

  • Minimum 5 years of experience in B2B marketing of a technical product.
  • The love to design messages that affect people.
  • A degree in design, media or business.
  • Excellent German and English language skills and any other foreign languages as a plus.

OUR OFFER

OUR ADDITIONAL OFFERS…

  • Impact the company’s trajectory directly by growing our brand and further develop our international lead pipeline
  • Work with top engineers and marketing experts on the company’s most challenging problems
  • A fair compensation and an outstanding team spirit with a lot of fun.
  • We offer you your personal choice of a “JobRad”.
  • A membership in “Hansefit” – one of the largest fitness organization to use gyms, climbing or swimming facilities all over
  • Germany.
  • Regular team events with the whole wiferion family.
  • Free drinks and one of the best coffee in town.

YOU…

…love marketing, strategy and new technologies?
…are a logical, rational person and have a strong sense of duty when it comes to completing tasks. You are also reliable, punctual, structured, open-minded and have first experience in managing marketing plans.

Then you should send us the application that may change your life forever.
 

WE…

We are a young but established start-up in the intralogistics and mobile robotic power solutions. Our customers are world known industrial companies from the intralogistics sector, the automotive industry and the fast growing robotic and AGV / AMR area. Additionally, new markets like drones, marine or entertainment are developing rapidly. We support them with everything related to the design and integration of the perfect energy supply solution for their vehicles. We have our headquarters in Freiburg, close to Switzerland and France but our customers are located worldwide! We are very open-minded and liberal people in our way of thinking and approach, with a focus on making the world a better place and building something great in the process. If that's the case with you too, we'll have a good time together.